Description
Turn your website data into clear, useful information with the **WPHQ Analytics & Tracking Pack**.
This focused, one-time service helps you understand how your website performs, where visitors come from, and which marketing channels contribute to meaningful customer actions.
We review your Google Analytics setup, correct appropriate tracking issues, configure important website events, and develop a practical attribution plan for your paid and unpaid marketing. You’ll receive customized reports, a branded performance dashboard, and automated reporting to help you make better business decisions.
**The Pack includes:**
– Google Analytics setup and data-quality review
– Measurement planning based on your business goals
– Configuration or improvement of up to three priority events
– Key-event and conversion tracking
– Paid and unpaid marketing channel review
– Customized Marketing Attribution & UTM Guide with three example campaign links
– Customized Google Analytics reporting
– Branded two-page Looker Studio performance dashboard
– Weekly or monthly automated dashboard delivery, where supported
– Targeted analytics fixes within the Pack’s scope
– Completed findings report with prioritized recommendations
**One-time service. No ongoing subscription required.**
The Pack provides a practical analytics and marketing measurement foundation without an ongoing commitment. Advanced attribution modeling, advertising management, complex ecommerce tracking, CRM integrations, major development, and continuous monitoring are not included. More complex improvements can be recommended and scoped separately.
